”4 SEASONS OF FINLAND”

ISKU Show Room: Dubai Design District

AUTUMN

Cloudberry pro

Light Artwork: ”Cloudberry”

Fruit of the Midnight Sun

With the coming of summer and endless daylight to Finland, plants burst to bloom and people are stoked to bright spirits. In fact, above the arctic circle the mid summer sun does not set for many weeks. This favorable condition causes an explosion of growth and life.

Cloudberries grow naturally in the wet moss of arctic tundra and boreal forests, saturated with water from melted snow. It is a species in the rose family, a plant with a short stem with one white flower each. The fruits color develops from pinkish to beautiful yellow amber while it ripens. Cloudberry’s juicy fruit is a delicacy with a unique favor and ingredient in many desserts, jams and confections.

No wonder people attracted by its delicious taste, travel long and arduous distances into the wilderness to forage this special treat. For sure it is a reason for the strong bond Finns have with nature.

Cloudberries are packed vitamins and recognized for exceptional health benefits and have become increasingly popular in natural cosmetics. The cloudberry is a gift of nature and fruit of the midnight sun.

In changing seasons

The Cloudberry has favorable conditions in Finland with endless daylight as well as moist ground, saturated by fresh, clean meltwater. The changing season and reappearance of the sun has brought an end to darkness, thawed the ice, freed water to flow and also given new life to cloudberry plants.

First, in the deep green moss of bogs and boreal forests, its white colored flowers, maybe, are the only thing that remain resembling snow. Then, in the abundant light of the midnight sun, the cloudberry’s color developes from yellowish-green to pale-red until it finally matures to beautiful amber. In early autumn, when nights begin to darken and nature begins to dress herself in colorful beauty, cloudberries glow with radiance.

A Finnish national symbol

The Cloudberry

ISKU – SAUHU COOPERATION

SAUHU is participating in ISKU’s Dubai Showroom -project with Light Artwork installations. The companies have previously collaborated in the Finnish National Pavilion -project, DUBAI Expo2020.

The Light Artwork installations are realized using SAUHU Visual Environments, a technique for creating immersive visual experiences with pictures, utilizing SAUHU LightWall, printed backlit screen modules.

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Joonas Vikström, head of Isku Middle East section, has organized the Seasons of Finland – exhibit in their Dubai Gallery and chosen the picture on display.

Light Artist, Hannes Köntti produced LightWalls and was presiding over Light Artwork installations and Services.

 

www.isku.com

www.sauhu.fi

TOOL TO EMPOWER YOU

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You can transform any space into the images of your dreams.

The Avant Garde in Visual Arts

New Method for Interior Design

Light Artwork Producer Hannes Köntti

Light Artist Hannes is aspiring to create inspirational visual experiences and inspired feelings in people with depictions of natural beauty.

When he lights up the picture, it is an amazing moment. Hannes calls this stunning instant of recognition ”the Wow affect”, when one is filled with the sense of beauty and awe. ”This is the feeling we’re creating at ISKU Gallery in Dubai”, says Hannes. ”Visual Environments, Hannes describes, is an immersive visual experience created with illuminated pictures”. This light artwork was achieved with Sauhu LightWall, which has the spirit of Finnish minimalist design and is a creative combination of various faculties of modern technology.

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Also as Sauhu’s founder Hannes feels fortunate and enthusiastic that Finnish Art and Design are now on show in prestigious Dubai Design District. He has brought together a team of avant-gardist associates and affirms, ”We are in Dubai to share happiness and show a bright future to the world”.

Hannes lives in the city of Tampere. From behind his home a walking path leads through old growth forest, alongside the rocky shores of lake Näsijärvi. Nevertheless, it is only ten minutes from the city center. Daily he escapes the bustle to walk in nature to relax his mind and body. This can be considered usual for many Finnish city dwellers. Finns share an ancestral bond with nature while being firmly connected to the modern age.

Days in winter time are limited to dim twilight. More too often the weather is inhospitable. This period is considered challenging, both physically and psychologically. Maybe if it wasn’t for those moments of beauty, twinkling of ice crystals or enchanting northern lights, it would be harder to endure. Hannes occasional enjoys walks on the frozen lake with friends and his children.

Survival requires ingenuity and motivates to find solutions. Hannes recognized how pictures can change the moods of people and make them happier. ”End of Darkness” became his motto, literally and metaphorically. After a ten year professional career with backlit films and prints, he opted to be entrepreneur and has been fulfilling his dream of light and happiness.

Pictures communicate ideas and feelings intuitively 

Looking at pictures, seems to be part of basic human nature resonating with the way we observe the world around us. After all, vision is our primary sense and much of our brain capacity is dedicated to making it meaningful. Pictures don’t require words and aren’t limited by language barriers. We can often relate to them through common human experience. Basic feelings, which we all share, can fluently be expressed in them and effortlessly sensed by anyone, regardless of which cultural background we come from.

Communicating in pictures is core to Sauhu.

State of the Art, Finnish Minimalist Design

”In the spirit of innovation,

we have set forth to bring

a bright future to the world”.